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  2. Timely and Relevant Articles

Fall into Revenue with Fall Promotions

Looking to close out 2020 strong?

Winter is coming! Check out our Winter Revenue Guide to start planning your winter promotions now!  But first, let's dive into October with 6 Promotions Ideas to Celebrate Halloween in 2020.

Do you have a plan but are looking for ways to get more out of your current advertiser? Check out 13 Strategies for Getting More Money Out of Current Initiatives and start upselling now. Speaking of upselling, why not sell them a Multi-Month Campaign?

If you missed out on our Success Challenge, no need to fear! You can still access all of the recordings within the Second Street Lab:

It’s Not Too Late to Participate in Our National Sweepstakes!

We’ve got one more National Sweepstakes for 2020, and it’s a BIG one.  We’re giving away $15,000 to one lucky winner.

$15,000 Sweepstakes:   Nov 16th - Dec 14th

Activating and Customizing a National Sweepstakes

New Event Sign-Ups are Perfect for Your Virtual or Live Event

Our Event Sign-Ups have everything you need to invite your audience to register for virtual or in-person events – like webinars, local celebrity meet & greets, food & drink events, or more.

The Holiday Season Means It’s Showcase Time. Check out The Ultimate Guide to Creating a Holiday Advertiser Showcase.

What is a Showcase?

An Advertiser Showcase is a single landing page for multiple contests; it can center around a single theme such as a Virtual Home Expo or 12 Days of Giving.   You can have multiple Groups and Categories, allowing for larger promotions such as a Community Board or a Shop Local directory.

Why should I create a Showcase vs. a Single Sweepstakes?

By creating a showcase you are able to promote multiple advertisers and contests. The single-page Showcase format allows users to select the contests or promotions they want to enter.

How can I create a Showcase?

Check out our help manuals that detail how an Advertiser Showcase can be created here!

Benefits of an Advertiser Showcase

  • Ability to sell to multiple advertisers around a single theme
  • Ability to promote a single concept or theme to users
  • Drive traffic to a single page
  • Each advertiser has a dedicated contest
  • Each advertiser can get opt-ins and lead-generation questions
  • Huge potential for revenue for you and your advertisers

Showcase Turnkeys

Contest & Revenue Ideas

Who’s ready for 2021?

We’ve got six National Sweepstakes on the books for 2021. Starting with the $6,600 Sweepstakes starting in January. So start planning now to kick your 2021 off with a bang!  

Check out our help guide on how to Activate and Customize a National Sweepstakes.

Suggested Turnkeys for Oct, Nov & Dec

Tip! You can check out a full list of Turnkeys by downloading our Turnkey Library.

Did you know you can customize a Turnkey?

Once you’ve added a Turnkey promotion to your organization, you can customize the turnkey as you see fit - editing questions, outcomes, text, adding opt-ins, sponsor logos,  and custom graphics to make the promotion your own. 

October Turnkeys

Best Halloween Candy - Bracket 

Best Halloween Decorations - Photo Contest

Best Halloween Costume - Photo Contest

Pumpkin Carving - Photo Contest

November Turnkeys

Best Thanksgiving Food - Bracket

“What I’m Thankful For” - Photo Gallery

Test Your Turkey Day Knowledge - Quiz

Which Pie Should You Make - Quiz

December Turnkeys

Best House Decorations - Photo Contest

Best Christmas Tree - Photo Contest

Ugly Christmas Sweater - Photo Contest

Scared of Santa - Photo Contest

Multi-Advertiser Holiday Showcase